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Placements Team
Brings the lens of the marketing roles our graduates step into — assessing hireability, portfolio potential, and readiness for brand and growth teams.
AdmissionsAI Marketing Fellowship · Admissions
What it takes to get in.
Discovery call, business case discussion, and culture fit — three conversations to understand your background, thinking, and alignment with the cohort.
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Admission steps
<7%
Acceptance rate
6 months
Full-time programme
October '26
Next intake
Admissions · October 2026
What it takes to get in.
Three conversations — discovery, business case, and culture fit. College students or graduates from any background.
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Admission steps
₹4.5L
Programme fee
6 months
On-campus
October '26
Next intake
Admissions · 60 seconds
Start your Fellowship application
A faster path in — tell us who you are and we'll line up your admissions conversation.
Cohort snapshot
Format
Full-time on campus
Full-time immersion. You’re on campus, in the room, building proof-of-work.
Trusted hiring partners
● Growth lead from Bengaluru applied today
Apply in 60 seconds
Fellowship Application Form
Selection process
Three rounds to your offer.
We evaluate candidates through conversations and case discussions. We're looking for people with the drive to build in revenue and growth, the clarity to communicate, and the hunger to lead.
Step 01
Discovery call with Head of Admissions
A one-on-one conversation to understand your background, goals, and aspirations. This stage helps us assess intent and gives you space to share your story.
Start your application
If you're admitted
How do we make a decision?
Every admission is reviewed across marketing instinct, strategic thinking, coachability, and long-term fit with a high-intensity, build-first cohort.
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Academic Committee
Senior faculty and curriculum leads — assessing analytical depth, marketing reasoning, and ability to keep up with a demanding fellowship.
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Programme Team
The team that runs the cohort day-to-day — assessing professional maturity, self-awareness, and presence in a high-intensity creative environment.
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Founding Team
Co-founders and senior leadership — assessing intent, character, and long-term fit with the kind of institution HiveSchool is being built to be.
Outdated vs Real Marketing
Learn from operators, not 10-year-old courses.
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Comparison: Other programs vs Hive
I want to start my Marketing Career - but all these same 10 year old courses are teaching concepts that are outdated. 'It’s the same dark room and a 10 year experienced Performance Marketers teaching me about today’s marketing.'
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Learn from active operators
My brand professor from Nestle taught me how to create the quirkiest socks brand.
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Real unit economics
Our growth mentor from Libas taught us how to have healthy contribution margins in a Cookie Brand. (e.g. ₹5 for packaging, ₹5 for COGS, etc.)
Representative outcomes include performance marketing, brand management, D2C founding, and independent consulting.
Fees & admission
Fee structure.
Programme fee includes ad budgets for live campaigns, tool access, and AI subscriptions during the fellowship.
Total program fee₹4,50,000
Banking partners and financial assistance available
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Apply nowRound 1 deadline
July 31, '26
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Round 2 deadline
August 31, '26
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Round 3 deadline
September 25, '26
Scholarships
We help you get scholarships.
Every applicant is automatically considered for scholarships based on their application and interview performance. No separate forms needed.
Merit Scholarship
Awarded to candidates who perform exceptionally well across all three rounds of the selection process.
Need-Based Scholarship
We believe talent shouldn't be limited by financial background. This scholarship is based on a confidential financial review.
Creator Scholarship
If you're already building a brand, audience, or creative practice — and can show traction or intent — this one's for you.
The placement system
Placements are a system we run from Day 1.
Placements are a system we run from Day 1. Your progress is tracked weekly — every fellow has a mentor and a placement team member personally accountable for their outcome.
System live
Man-to-man marking · Day 1 through offer
Layer 01 · 4 total
North Star Metric
Target role, company tier, and compensation band — defined on Day 1 and tracked every week.
- Target role
- Company tier
- CTC
- Weekly cadence
Career pathways
The roles our graduates step into.
4 pathways · 20 destination roles
Your proof of work is your credential.
By Month 5, you walk into interviews with real work — not theory, not case competitions, not group projects on slides.
Deliverable 01
Dohful on Zomato
Listing + visibility for a cookie brand against Oreo and Parle.
Hiring network
Where our graduates go to work.
From D2C disruptors to global technology leaders — fellows join teams shaping brand, growth, and marketing in India.
Trusted hiring partners
Class of 2024–25
Where our alumni are now.
Real quotes and video stories from the cohort — in their own words.
What surprised me most was how personalised everything was. My career coach knew my target companies better than I did. The prep felt like it was built just for me.
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FAQs
Questions you're probably asking
Everything you need to know about the AI Marketing & Entrepreneurship Fellowship.
Answer
Who is this fellowship for?
Anyone with the drive to learn — there's no age bar or background requirement. College students, graduates, working professionals, career-switchers, even a 70-year-old who simply wants to learn AI marketing are all welcome. Whether you want a marketing job, a freelance practice, or your own D2C brand — the programme is built around building, not sitting in lectures.